The 1930's
Camel Cigarettes
Advertising Methodologies Through The 20th Century
Camel begins using photos of people instead of drawings.
This makes their ads more believable.
Popeye says
"I likes me
spinach canned
and me tobacco
fresh!
"
Suddenly in 1937 Camel begins a campaign advertising that
smoking was good for digestion.   
1933
Camel begins using Athletes in their advertising
to promote a healthy image.
1933 World Series Champs
Go to the 40's
Back to the 20's
1932
1932
1934
1934
Camel continues to woo the female
smokers.

The majority of their ads now
include women.
1934 World Series Champs
Baseball, Tennis, Track, Swimming, Diving and Golf.
"Indeed, nothing
increases lung
power more than
smoking -
 Its
elementary!"
Sherlock
says
1934 - Camels proclaim to be Stimulants.
Run your mouse
over Popeye
"Smoke 'em if
you got 'em!"
Marge Schott
1928-2004
You're In The 1930's
They would choose exciting characters, like a Oil-well Fire
Fighter, a female Olympic Diving Champion, a female aviator with
the name of Rockefeller, a video news correspondent, a female
horsewoman with the name of Belmont or a snow skiing wizard.
They'd picture them doing their "thing" and then a picture of
them smoking while dining.